
Waterlooville Town Centre: Supporting Local Business Through Regeneration
As part of a wider regeneration initiative led by Feria Urbanism to deliver a regeneration and implementation framework for Waterlooville town centre, Støriie was brought in to support business engagement for Waterlooville’s town centre. The goal was to understand local business needs and co-create practical actions that would energise the high street and foster collaboration.
Client: Havant Borough Council
Team: Feria Urbanism, STØRIIE, Architecture PLB, Deacon Design, Gillings Planning, Propernomics, Medhursts Commercial Surveyors, Beyond Carbon.
Our Role: Consultant- business engagement, needs assessment, quick wins strategy.






We delivered
Direct engagement with local businesses to understand needs and aspirations
Facilitation of conversations between traders, council reps, and stakeholders
A Quick Wins Action List outlining practical, achievable recommendations
Strategic input into the wider regeneration process
Strengthened connections between businesses, encouraging ongoing collaboration
Storiie’s approach centred on listening and collaboration. By engaging directly with business owners, we uncovered key priorities and co-developed a set of quick, visible actions to support the town’s regeneration goals.
Our work helped bridge the gap between the local authority and business community—laying the groundwork for future cooperation and positive momentum on the high street.