We lead with story, grounded in strategy, to build brands that truly connect. We are Støriie.

Our
Values
Clarity
We strip away the noise to uncover what really matters – clear thinking leads to stronger stories.
Curiosity
We ask questions, dig deeper, and explore every angle – great narratives begin with genuine curiosity.
Integrity
We care about doing things right, not just fast – honest, thoughtful work builds lasting trust.
Impact
We shape stories that move people, shift perspectives, and spark meaningful change – words that do the work.
FOUNDER
An Irish-Danish storyteller with over 15 years of experience, Laura helps organisations and entrepreneurs clarify their story, shape strategy, and drive growth.
Raised in a family of storytellers, she brings a deep-rooted passion for narrative to her work. Her company, STØRIIE, features the Danish letter "ø"—a close-mid front rounded vowel unique to Danish, Norwegian, and Faroese languages. Pronounced with rounded lips and the tongue positioned as if saying "ee," it embodies the essence of storytelling and connection.
From cultural institutions to SaaS platforms and SMEs, Laura transforms complex ideas into clear, compelling narratives that connect with the right audience and deliver results.
Through Plan Make Do®, Laura also mentors creative entrepreneurs, offering guidance and resources to help them navigate each stage of their career.
Laura Mulhern
Founder of STØRIIE (est. 2008) | Mentor at Plan Make Do®
OUR PEOPLE
We partner with people who see story not as decoration, but as direction — creative minds who help shape brands that speak with purpose.
Sammy Murphy and Chris Johnson
Senior Designers
studioglass.design
Richard Eastham
Urban Designer and Planner
feriaurbanism.com
Seth Rowden
Copywriter and Creative Thinker
getseth.com
CONNECT WITH US