We lead with story, grounded in strategy, to build brands that truly connect. We are Støriie.
Our
Values
Clarity
We strip away the noise to uncover what really matters – clear thinking leads to stronger stories.
Curiosity
We ask questions, dig deeper, and explore every angle – great narratives begin with genuine curiosity.
Integrity
We care about doing things right, not just fast – honest, thoughtful work builds lasting trust.
Impact
We shape stories that move people, shift perspectives, and spark meaningful change – words that do the work.
FOUNDER
I help people and places tell better stories.
Story has always been part of my life — passed down in kitchens, heard on long walks, used to make sense of the world. That instinct for narrative now shapes how I work with purpose-led brands, cultural institutions and creative practitioners.
With over 15 years' experience, I turn values, vision and complexity into storytelling that connects, from narrative strategy and long-form content to mentoring through Plan Make Do®. My words have won awards, but true success is when someone sees themselves in the story you’ve just told, and wants to share it.
Whether you're building a business, a movement or a creative life, I’ll help you find the words that feel true, and make people listen.
Laura Mulhern
Founder of STØRIIE (est. 2008) | Mentor at Plan Make Do®
OUR PEOPLE
We partner with people who see story not as decoration, but as direction - creative minds who help shape brands that speak with purpose.
Sammy Murphy Chris Johnson
Senior Designers
Seth Rowden
Copywriter and Creative Thinker
CONNECT WITH US